UX and UI for Online Calculators for Pru.pl
Summary
UX/UI design for two public-facing financial web calculators developed for Pru following the company's rebranding. The Online Pre-Calculator enables prospective clients to quickly estimate future financial needs based on a limited set of inputs, while the GWW Calculator models potential benefit values in case of early contract termination. The interface simplifies actuarial logic into clear, step-based flows optimized for desktop and mobile environments, aligning with the updated brand system.
Table of contents
About the project
Pru, that we previously had the pleasure of working with under the Prudential name on the PSA and the mojePru applications, came to us with the idea of designing Calculators for their website. Our study resulted in two types of online Calculators – one that helps potential individual Clients to pre-estimate the resources they may need in various life situations, and the second, that helps to estimate the amount of the benefits that would be paid in case of earlier resignation from the contract. Due to the latest Pru rebranding, we have designed Calculators based on the new brand book of the company, and the results are shown below.
Online Pre-Calculator
We have designed an online Pre-Calculator, on which Customers can calculate for themselves what amount they may need in the future. Calculators are based on a few basic data, thanks to which the overall process is very easy and the estimated result is available quickly.
See it live at 👉 pru.pl
The GWW Calculator
The GWW Calculator allows to estimate the amount Customers will receive in case of earlier termination of the contract.
